About us

Indicia Worldwide is an insight and technology-led communications agency with global production expertise.

Why we exist: we create new value

At Indicia Worldwide, our philosophy is one of ‘creating new value’. We create new value at every step of the journey that a brand takes to market, by driving an increase in marketing performance and reducing costs in marketing execution. For our clients and their customers, we are building mutually-beneficial partnerships. We see this proposition, built around the perfect balance of efficiency and effectiveness, as pioneering, entrepreneurial and, above all else, sustainable.

Our substantial investment in our technology and data science capability, and resource, provide our differentiation in the marketplace. Data insight and marketing technology allow us to measure our work, evidencing ROI as the most critical metric in today’s environment.

We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.

As a business we draw on a rich heritage from the worlds of print, creative production, retail, data, digital, tech and creative, bringing these disciplines together to support global brands with their omnichannel marketing activation needs.

We believe in what we do. We believe this proposition makes us unique. We have the capacity to redefine the way marketing is activated for our clients across the globe. Now, and well into the future.

The output: Improved client performance by engaging consumers with brand ideas better, faster and more cost-effectively, across every step of a brand's journey to market.

 Purpose of the role

As Account Director, you will build excellent relationships with senior level clients, positioning Indicia Worldwide as a valued, strategic partner through a consistent approach to high quality delivery.

You will be critical to client development plans, with an entrepreneurial approach that quickly identifies opportunities to increase revenue within the client base while working closely with the Client Partner to ensure best in class delivery.

You will provide leadership and guidance to your direct reports, and any other supporting teams, to ensure they have the means to deliver excellent client service and meet commercial targets.

Services & Proposition Development - Activating our proposition

    + Working closely with your clients and internal teams to ensure accounts are     managed and set up efficiently. This is the foundation upon which we can activate our     Indicia Worldwide proposition, based on expertise in multi-channel delivery, creative,     data, technology, retail and creative production.
    + Interpreting and refining propositions to tailor them to our clients’ needs – helping to     develop opportunities with both new prospects and existing clients.

    Commercials & Growth - Driving growth
    + Building client relationships and using strategic partnerships to drive growth.
    + Creating and owning clear strategic plans for our accounts to ensure long-term     profitability and growth is maximised, delivering to company goals and targets.
    + Developing a clear understanding of the clients’ business priorities, by building and     maintaining great relationships with multiple client stakeholders.
    + Manage and own the commercials across your client portfolio to ensure the profitability     targets are achieved
    + Provide regular internal financial updates on the opportunities and risks across your     client portfolio and develop strategies to overcome and potential risks

    Team Dynamic - Inspire people across the business, driving a team of brief makers (not     brief takers)
    + Creating an inclusive environment that ensures open communication, being     responsible for cascading and communicating key strategy messages to team     members to ensure full understanding and adoption.
    + Developing a team of experienced client services specialist that identify     opportunities or challenges, then provide recommendations and direction to the client     as well as internal teams.
    + Develop the role of Client Services in collaboration with Client Partners

 Skills, knowledge, experience and exposure

• 7-10 years’ experience in client services or account management with a proven track-record of exceeding client expectations and building long-term, mutually-beneficial relationships.
• Good print and marketing production experience gained in a Print Management and agency environment.
• Experience in a Print Management company with focus to Marketing clients, or BTL agency.
• Print, digital, and integrated experience. Experience in Creative Production environment is a significant advantage.
• Working on high-profile accounts with multi-disciplined account and agency teams.
  
• Proven ability to manage managers, developing staff, resolving performance issues and formulating resource plans.
• Full understanding of entire end-to-end marketing process from client strategic requirement to delivery cross-channels.

The mindset to navigate the role (An individual’s ability and mindset to manage the level of complexity the job requires)

• Strong commercial acumen, with an ability to critically evaluate financial and commercial risks and benefits of current business relationships and development opportunities, as well as influencing and negotiating.
• Intuitive ability to deconstruct problems and craft solutions within the context of a strategic objective, appreciating both the big picture and the details of any given situation.
• Understands the importance of data and data accuracy and uses it to make intelligent decisions and drive business intelligence.

The softer skills that we believe, will help candidates thrive in this role

• Excellent oral and written communication skills and the ability to communicate across many organizational levels. Has experience in delivering inspiring communications to motivate clients and colleagues. Has excellent listening skills.
• Demonstrable experience of collaboration, with peers and virtual teams, with the ability to provide and receive constructive challenge.
• Growth mindset, results-oriented.
• Proven influencing and negotiations skills.

Role Requirements

• Work in our company & clients' offices