Product Marketing Manager
Due to recent expansion, we are looking for a Product Marketing Manager to sit within the Global Marketing Team and work in close proximity with the Technology team.
Who are we?
Nice to meet you, we’re Indicia Worldwide. We are a global data and technology led marketing agency who work with some of the world’s biggest brands.
We see ROI where others don't. We are the only agency that combines creative, data and technology talent with production and procurement expertise to improve your marketing performance and efficiencies. We realise ROI for our clients by enabling them to deliver more engaging, cost-effective and sustainable customer experiences.
Indicia Worldwide is the product of three successful businesses, brought together by our parent company Konica Minolta in 2017. The vision was, and is, to create new value across the remit of marketing for our clients.
What you’ll do:
Due to recent expansion, we are looking for a Product Marketing Manager to sit within the Global Marketing Team and work in close proximity with the Technology team, specifically in Product and Propositions. The role has two distinct areas of focus, and you’ll help guide and shape the development of a specific product involving content curation for target audiences, as well as maintaining and developing the marketing collateral for our wider product portfolio.
- Growing engagement and ensuring the solution becomes an unmissable destination for our clients and their organisations
- Working in collaboration with the tech, client service and marketing teams on the surfacing of the most relevant client and external content, ensuring the highest level of UX for current clients
- Creating sound customer value propositions, based on a clear understanding of the solution, its capabilities and current and potential customer needs
- Supporting the development of Go-To-Market strategies, including competitor analysis, internal communication plans, pricing structures, branding etc for Inspire as an external product
- Managing multi-channel and multi-regional marketing campaigns for the solution
- Becoming a valuable contributor to the product roadmap of the solution
- Becoming the gatekeeper of content to ensure it is correctly tagged and therefore is shown to the right brand/user/role
- Developing and implementing marketing campaigns for new and existing products and services
- Ensuring all Indicia Worldwide solutions are cohesively launched/relaunched and updated with the relevant materials, key messages, branding, trademarks, and assets developed
- Collaborating with cross-functional teams to ensure successful product launches and product updates
- Clearly communicating product marketing campaigns and ensuring they are delivered on time and within budget both externally and internally
- Analysing and reporting on the performance of marketing campaigns and making recommendations for improvement
What you'll bring:
- Previous experience within Product Marketing, preferably from a technology background. You will have a good understanding / experience in market sizing and creating value propositions.
- Proven previous Tech Product Marketing experience
- Demonstrable experience working with Regional Product Managers and technical teams globally
- Proven hands-on product portfolio management, ideally in martech
- Strong research skills and the ability to draw concise conclusions and communicate findings clearly
- Previous work in a cross-cultural environment in a regional or global role
The softer skills that we believe, will help you thrive in this role:
- Excellent analytical skills
- Commercial acumen
- Excellent presentation skills
What’s on offer?
- 25 days holiday + bank holidays + 1 day for your birthday
- Life insurance
- Health insurance
- Enhanced parental pay
- Automatic enrolment into the pension scheme upon start date
- Reward Gateway
- Annual leave purchase scheme
- Seasonal ticket travel loan
- Cycle-to-work scheme
- Department
- Sales, Marketing & Client Partners
- Role
- Marketing
- Locations
- Remote, United Kingdom
- Remote status
- Fully Remote
- Employment type
- Full-time
About Indicia Worldwide
Indicia Worldwide is an insight and technology led communications agency with global production expertise. Our vision is to create new value.
Indicia Worldwide is the product of three successful businesses, brought together by our parent company Konica Minolta in 2017. The vision was, and is, to unlock growth for our clients by helping them deliver a more engaging customer experience.
How do we do that?
- By being more efficient – using data, technology and global production capabilities to deliver your message at scale and speed
- And by being more effective – using data and human insights to create mutually rewarding experiences for consumers and brands
Product Marketing Manager
Due to recent expansion, we are looking for a Product Marketing Manager to sit within the Global Marketing Team and work in close proximity with the Technology team.
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